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Clean Air-Cool Planet is the Northeast's leading nonprofit organization dedicated to finding and promoting solutions to global warming.




Community Toolkit >

Community Toolkit

Energy Committee Guide

Education and Outreach

  1. Develop a clear communications plan. Your plan might be multi-layered and involve several stakeholders and the community. This often results in more legitimacy among the public, more direct connection with Selectboards, and greater access to financial support from the community and beyond.
  2. Message is critical as well. The most powerful messages are clear and succinct; they often are positive and persistent as well. Try to identify what it is people care about most, and tailor your message accordingly. People respond to and act on different reasons for conserving energy and switching to renewables, including slowing climate change, saving money, protecting public health, creating "green" jobs, and decreasing use of fossil fuels. Know and articulate the different issues so that you can appeal to as broad a spectrum of public concerns as possible.

Below are 2 types of presentations you can download to help facilitate this.

Full Carbon Inventory:
What Can I Do?
Global Warming 101 (presentation coming soon)

If you need more assistance wit the science of global warming, or creating global warming slides relevant to your geographic location, contact our Community Program Manager, Christa Koehler for assistance at ckoehler@cleanair-coolplanet.org.